Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

Data tells us who our best customers are, which staff members perform well and how to improve efficiency in our businesses. Companies need this data to make the right decisions about their current and ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Recently, one of the providers of ...

Discover the benefits of analytical CRM for business growth. Analyze customer data to enhance strategies and improve relationships. Analytical customer relationship management software offers advanced ...

Data governance, data integrity, and data quality are all widely used terms, but what do they actually mean and how are they connected? Nomenclature is important. Data governance, data integrity, and ...